• In the Chinese popular music world, the practice of holding promotional activities for new releases is believed to have first gained popularity in Taiwan, before spreading to other regions.
• The word “打” in “打歌” can mean carrying out certain activities or engaging in and performing certain work.
• The term “打歌” can be used in compound terms such as “打歌服” (“attire worn during the promotion of a new song”), “打歌期” (“period of promoting a new song”), and “打歌节目” (“a programme to promote new songs”).

At that time, music cafes were fashionable entertainment spaces for youths. They were an important venue for overseas singers to promote their new songs, as well as a platform for cultivating new singers and songwriters. (Lianhe Zaobao, 2/11/2017)